This Privacy Policy explains how Danarus Photostudio collects, uses, stores, and protects personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. If you have any questions about this policy or how we handle your data, you can contact us at our studio address above or via our official communication channels.
Personal Data We Collect
We may collect and process the following types of personal data:
- Contact information: name, email address, phone number, postal address
- Booking and enquiry details: appointment dates, service requests, correspondence
- Photographic content: photographs and videos in which you may be identifiable
- Payment information: payment status and transaction references (we do not store full card details)
- Website usage data: IP address, browser type, pages visited, and cookies (if applicable)
How We Collect Personal Data
We collect personal data when you:
- Book a photography session or make an enquiry
- Attend a photoshoot or use our services
- Communicate with us by email, phone, social media, or in person
- Use our website or online booking systems (if applicable)
How We Use Your Personal Data
We use your personal data for the following purposes:
- To provide photography services and deliver final images or products
- To manage bookings, contracts, and customer relationships
- To process payments and issue invoices or receipts
- To communicate with you about your session or enquiry
- To improve our services and customer experience
- To meet legal, accounting, or regulatory obligations
Photographs may also be used for portfolio, website, social media, or marketing purposes only where you have given your explicit consent.
Lawful Bases for Processing
Under UK GDPR, we rely on the following lawful bases to process personal data:
- Contract – where processing is necessary to fulfil a photography booking
- Consent – for marketing use of images or communications
- Legal obligation – for tax, accounting, or regulatory requirements
- Legitimate interests – to operate and improve our business, where your rights do not override these interests
Image Rights and Photography Data
- Images are stored securely and only accessed by authorised personnel.
- Raw and edited images are retained only for as long as necessary.
- Danarus Productions owns the Ownership of photos and videos we offer to our valued clients and do not offer any RAW Footage of Photos and/or videos we record for our clients unless it's been paid a fee for a particular reason. However, we don't share or publish customer data without prior consent.
- We will not sell or license your images to third parties without your consent unless required by law.
Data Sharing
We may share personal data only where necessary with:
- Professional service providers (e.g. printing labs, album suppliers)
- Payment processors
- Legal or regulatory authorities if required by law
All third parties are required to respect the security of your data and process it in accordance with data protection laws.
Data Retention
We retain personal data only for as long as necessary:
- Client records: typically up to 6 years for legal and accounting purposes
- Photographic images: as agreed with the client or until deletion is requested
- Marketing data: until consent is withdrawn
Your Data Protection Rights
You have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request erasure of your data ("right to be forgotten")
- Restrict or object to processing
- Request data portability
- Withdraw consent at any time
To exercise your rights, please contact us using the details above.
Cookies and Website Data
If we operate a website, cookies may be used to improve functionality and user experience. You can control cookies through your browser settings.
Data Security
We take appropriate technical and organisational measures to protect your personal data against loss, misuse, unauthorised access, or disclosure.
Complaints
We take customer complaints very seriously and offer the best support to resolve your complaints internally. You have the right to complain about any service you feel is not up to our standard, which we provide to our clients. If you are unhappy with how we handle your data, please contact us at 07428664274. You can also send an email to danarusphotostudio@gmail.com
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The latest version is updated here Jan 2026
